Boutique Marketing Consultancy for Purpose-Driven Brands

We believe in making marketing better for everyone—brands, marketers, and customers. Our focus is on building a community of happy, loyal customers who feel part of something bigger.

Top rated by 100+ clients


Our Values

💛 Human: Adding personality, authenticity, and empathy creates strong bonds with your audience.

💛 Impactful: Positive impact should extend globally and support the planet.

💛 Kind: Prioritise kindness to create positive change in the industry.

💛 Accessible: Ensure marketing is accessible to everyone.

💛 Inclusive: Improve representation within marketing.

💛 Fun: Enjoy marketing because fun enhances effectiveness.

Fab Giovanetti

Fab Giovanetti is an award-winning author, entrepreneur and marketer of 15 years. She is the CEO of Alt Marketing School, looking to make marketing more impactful, accessible, inclusive and fun.

Featured in The Next Web, Business Insider, Forbes among others, she was nominated one of the 50 digital women to watch in 2023 and 2022.

She was also recognised among the top 100 Marketers in 2023 by Growth Daily and one of the Top 100 Marketing Influencers Index 2023.

Working with Fab has been incredibly useful for a number of reasons. She’s helped me streamline some of my business offerings, and look at where to focus my energies instead of trying to do everything. Simplify! We’ve also looked at marketing and promo in some detail and it’s given me the confidence and clarity to know where to begin, with what always felt overwhelmingly complex.

Ceri Jones, Natural chef